What Is Website Content?
Website content is made up of website copy, images, video, and your graphics. You want all of these things to speak the same message.
Build Excitement Around Your Brand
Helping clients accomplish their goals.
Trigger Emotions
With calls to action guiding them to take a specific action.
Why Statement
Where are we today? Where do we want to go? How do we get there?
The Mission and Vision Behind What You Do
Think about your mission as a story of your past, present, and future. This doesn't have to be crazy long, but it should be more than one sentence. Focus on two sentences per past, present, and future — so 6 sentences total.
Homepage Must Haves
- 1.Contact Information
- 2.Headline & Subheadline
- 3.Calls to Action
- 4.Video or Image
- 5.Social Links
- 6.Navigation
- 7.Pop-up for Email
- 8.Snippet of Each Page
- 9.Testimonials
- 10.Awards & Recognitions
About Page Must Haves
- 1.Mission/Vision
- 2.Bragging Rights/Accomplishments
- 3.Meet the Team with LinkedIn links
- 4.Experience
- 5.Testimonials
- 6.CTAs
Services Page Must Haves
- 1.Define all of your services
- 2.A description for each one
- 3.Pictures if you have them
Contact Page Must Haves
- 1.CTA, CTA, and more CTAs
- 2.Contact form
- 3.Location
- 4.Phone number & Email Address
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